Being successful with SEO (search engine optimization) may seem like a time-consuming endeavor. It certainly can be, especially if you specialize in an untraditional niche like oriental rugs or foreign business cards. You can improve your SEO success, though, by implementing these tactics.
The design of your company’s website plays a fundamental role in your digital marketing strategy. It needs to look professional and run smoothly, lest you fail to capture attention. After all, your time is limited when it comes to engaging online users, thereby necessitating a correctly designed website.
Why SEO is Vital for Business Success According to research from Mashable, Google gets over 100 billion searches a month worldwide. Unfortunately, roughly 75 percent of all web users do not browse past the first page of the search results. How does a business owner such as yourself make sure that your business is included […]
SEO is not just about producing and distributing content in the form of articles anymore. It is about taking content to a higher level and putting in other forms of digital marketing into an integrated mix.
Campaign Research and Analysis Every SEO campaign needs to undergo a thorough research and analysis before anything else. Gaining insights on the overall status of your website is paramount. A study conducted by SEM Rush on 100,000 websites, and 450 million pages, revealed that 50% of the sites suffer from duplicate content, an issue that […]
When was the last time you picked up a telephone directory? Perhaps the better question is: Do telephone books even still exist? Indeed, most people now begin searching for products and services online, often aided by smartphones. The internet is truly the world’s biggest business directory. In a world where you compete with thousands if […]
In 2015, many drastic changes have been implemented in the SEO industry. For one, Google announced that it will consider mobile optimization for search engine rankings. News have also come out about penalizing press release farming and other black hat content marketing strategies. The sudden evolution caused a stir in the industry, with many thinking […]
For owners of a startup business, you’ll need everything at your disposal to bring in customers. One particular thing that your business should have is a website optimized for search engines. With this in mind, you’ll need help from a professional to guide you through the inner workings of SEO. To start optimizing your website, […]
One of the important things that you should not forget as a business owner is how important it is to ensure that your brand remains recognizable to local consumers. You want to be the option that first comes into their minds whenever they are looking for a particular product or service. You want to be […]
Online reputation can make or break your business. Today more than ever, potential customers can instantly find information about your business on the web. This information may or may not be positive. People can post reviews about your products and services not only on your very own website, but also on many other social media […]